Pre-Arrival Messaging

Breckenridge businesses are welcome to use our pre-arrival content to educate guests—whether by linking to our blogs, copying and personalizing it on their own site, or adding it to email series.

Usage Notes: Feel free to edit. Links go to year-round pages, but you can swap in seasonal links if preferred.

Timing: At booking-within the first week of booking
Goal: Build excitement, light trip planning, introduce stewardship/app

Usage Notes: Feel free to edit. Links go to year-round pages, but you can swap in seasonal links if preferred.

Timing: 2–4 weeks before arrival
Goal: Help guests maximize their time, reduce stress, and encourage advance bookings

Body Content
Hello [Guest Name],

Your trip to Breckenridge is right around the corner. A little planning now will help you make the most of your time in town. Here are the top three things to book in advance:

1. Activities & Experiences
   Plan ahead for guided hikes, spa treatments, fly fishing lessons, d0g-sledding, or winter gear rentals. Many of the area’s most popular activities book out quickly. Discover top things to do.
2. Shuttle from Denver International Airport
   Start your vacation as soon as you land. Skip the car rental and book a convenient shuttle to Breckenridge. With recent changes to public parking, enjoying our walkable town on foot and taking advantage of the free bus system is the best way to explore Breckenridge like a pro. Learn more about transportation
3. Dining
   Reserve your spot at Breckenridge’s popular restaurants before they fill up. From chef-driven menus to casual mountain classics, there’s something to satisfy every craving. Learn more about dining in Breckenridge

Once the planning’s out of the way, the real fun begins… counting down to your Breckenridge adventure! We’re ready when you are.

B Like Breckenridge Tip
CATCH A RIDE! Flying into Denver? Grab a shuttle from one of our local companies. It’s easy, reduces traffic, and gives you time to sit back, enjoy the mountain views, and start your vacation before you even arrive.

Usage Notes: This email referes to specific arrival and check-in details referencing the confirmation email that was originally sent.

Timing: 1 week or less before arrival
Goal: Reduce stress, answer FAQs, highlight in-town resources

Body Content
Hello [Guest Name],

You’re just days away from Breckenridge. Here’s your quick guide to make arrival easy and your stay even better.

Arrival & Logistics

• Check-in details: Confirm your check-in time and location, or reach out now if you have questions. Look for your “Confirmation from [XYZ Property]” email.
• Parking: Downtown parking is limited and there are recent changes to public parking throughout town. Consider arriving car-free and utilizing lodging shuttles and the FreeRide bus system to make the most of your time and get around Breckenridge like a pro. Learn how to get around town car-free!

Need-to-Know Essentials

• Download the B Like Breckenridge app: Your go-to tool for real-time navigation, bus routes, water refill spots, restrooms, activities, and events. Get the app!
• Breckenridge Welcome Center: Visit for trip ideas and helpful tips from locals, then explore the on-site museum. You’ll find it at 203 S. Main Street.
• Packing musts: Layered clothing, sunscreen, a reusable water bottle, and sturdy shoes. Forgot something? Shop local to grab the best gear or rentals for your adventure.
  Winter Packing Guide   |    Summer Packing Guide

Top Guest Questions

Do I need a car?
No, Breckenridge is best enjoyed car-free! Our small town is walkable and the public transit is extremely user-friendly. Many lodging properties also offer shuttles to get around. If you bring a car, please note recent changes to public parking and plan ahead with Breck Park. You can pay for parking around town using the Passport Parking App.

What should I do on my trip?
Open the B Like Breckenridge app. The Activities page gives you a quick list of what to do, and the Events page keeps you updated on what’s happening during your stay.

B Like Breckenridge Tip
LEAVE ONLY FOOTPRINTS. Wildlife and wild places go hand in hand. Help protect the animals that call Breckenridge home by packing out your trash and tossing it in the nearest bin.

Local businesses are welcome to use photos from our community photo library at gobreck.com/assets—no permission needed. These images are free to use for websites, social media, email newsletters, and other marketing efforts.

If you’d like to use a specific photo from our website, we’re happy to connect you with the photographer to explore purchase and usage options.